What is a brand audit? A brand audit is just a detailed review of the marketing strategies and techniques you have been using. It is done to analyse where your brand stands and the purpose of your brand. Conducting a brand audit is an important step for all companies regardless of whether you are an … Continue reading What is a brand audit?
Since its conception, Facebook has become the favoured social media platform for advertising. If you are a startup or small business looking to make use of social media to boost your business, here’s a couple of things you ought to do to take full advantage of with Facebook’s nifty ad space: Know what to advertise: … Continue reading Tips to run a successful Facebook Ad Campaign