What is Buyer Personas and Why is it important for your Business?

Don’t you want to create marketing or promotional strategies that are so precise and correct that they have minimal chance of failure and go hand in hand with your customers and drive sales? But how can anybody create such strategy? Simple! By studying your customers thoroughly. Knowing every important information about them so that when … Continue reading What is Buyer Personas and Why is it important for your Business?

5 Cost Effective Ways To Improve Your Facebook Ad Campaign

Since its conception, Facebook has become the favored social media platform for all things advertising. Then again, if you are a startup or small business looking to make use of social media to boost your business, here’s a couple of things you ought to do to take full advantage of with Facebook’s nifty ad space: … Continue reading 5 Cost Effective Ways To Improve Your Facebook Ad Campaign