You use AdWords, we use Adwords, everybody uses AdWords; it is obvious. It is one of the greatest methods to target potential customers who are looking for what you are offering through the most popular search engine in the world. A great source to generate targeted traffic indeed. Now let’s focus on the problem, if … Continue reading Common AdWords mistakes and their solution
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How to create a successful package design that sells
Before we get into the dos and don’ts of package designing just answer the following question– What is it that made you buy the product that you bought recently? Off-hand, some obvious reasons could be the advertising messages, you being a loyal customer, maybe the brand reputation, or probably testimonials from other customers of the … Continue reading How to create a successful package design that sells
How to create an effective tagline
There are various products, brands which are flooded in the market which is further intensifying and increasing the competition. In a situation like this, it is important that customers are aware of your brand. As much as digital marketing and offline marketing is important to sell your brand, you should primarily focus on the elements … Continue reading How to create an effective tagline
What is a brand audit?
What is a brand audit? A brand audit is just a detailed review of the marketing strategies and techniques you have been using. It is done to analyse where your brand stands and the purpose of your brand. Conducting a brand audit is an important step for all companies regardless of whether you are an … Continue reading What is a brand audit?
Tips to run a successful Facebook Ad Campaign
Since its conception, Facebook has become the favoured social media platform for advertising. If you are a startup or small business looking to make use of social media to boost your business, here’s a couple of things you ought to do to take full advantage of with Facebook’s nifty ad space: Know what to advertise: … Continue reading Tips to run a successful Facebook Ad Campaign